Goodyear and Juventus are "teammates" since 2011 and play on the same field.
They are two historical entities, founded at the end of '800 (Goodyear 1898, Juventus 1897), they both share the meaning and legacy of a century-old history, which has led them to be leaders. They are examples of prestige and elegance.
With this partnership Goodyear has consolidated its reputation by coming into contact with millions of Juventus fans. Juventus has the opportunity to count among its partners a premium brand of tires, very close to the automotive activities of FCA Group.