Juventus
    Undici
    Undici
    Introducing Juventus Undici, a new experience that is uniquely Juventus.

    A convivial venue with an immersive atmosphere that works as a community-builder for people passionate about Italian food and football culture. It will be a new way to get in touch with Juventus, soon to be delivered worldwide by Segafredo Zanetti.

    SHARE

    Passions and attitude. The Rectangle, a central sharing table, is the epicentre of Juventus Undici. Sharing is an Italian social attitude and The Rectangle is the place where people experience an authentic Italian atmosphere, around an iconic table.

    Inclusive, shared, social, friendly, spontaneous, the table hosts seats and offers a selection of football magazines and books available to the public. People can eat, read, work and socialize.

    Passions and attitude. The Rectangle, a central sharing table, is the epicentre of Juventus Undici. Sharing is an Italian social attitude and The Rectangle is the place where people experience an authentic Italian atmosphere, around an iconic table.

    Inclusive, shared, social, friendly, spontaneous, the table hosts seats and offers a selection of football magazines and books available to the public. People can eat, read, work and socialize.

    EAT

    Convivial and spontaneous dining. An unconventional but authentic anthology of Italian regional excellences that depict the richness of Italian gastronomy.

    Excellent raw ingredients and fresh wheat-based reparations compose the menu from breakfast through to lunch. With regional cheese and cold-cut platters, southern friselle, panini and hot soups, to culminate in a truly authentic aperitivo experience. All paired with a carefully curated drinks selection and coffee specially blended by Segafredo Zanetti.

    Convivial and spontaneous dining. An unconventional but authentic anthology of Italian regional excellences that depict the richness of Italian gastronomy.

    Excellent raw ingredients and fresh wheat-based reparations compose the menu from breakfast through to lunch. With regional cheese and cold-cut platters, southern friselle, panini and hot soups, to culminate in a truly authentic aperitivo experience. All paired with a carefully curated drinks selection and coffee specially blended by Segafredo Zanetti.

    SHOP&PLAY

    Juventus Undici goes beyond football. Inside the venue is situated a shop area that hosts lifestyle and Juventus Undici products, evolving from traditional football retail to new categories that reflect the culture and style of Juventus. It’s not just football merchandise, it’s Juventus culture merchandising.

    An informal meeting place. Play is an aggregating area and space where people can be part of the action and immerse themselves in the mood of the venue.

    Juventus Undici goes beyond football. Inside the venue is situated a shop area that hosts lifestyle and Juventus Undici products, evolving from traditional football retail to new categories that reflect the culture and style of Juventus. It’s not just football merchandise, it’s Juventus culture merchandising.

    An informal meeting place. Play is an aggregating area and space where people can be part of the action and immerse themselves in the mood of the venue.

    LEARN

    Juventus uniqueness. A new engaging way of learning about the story of Juventus and the team through memorabilia, documentation, posters, and card boxes placed throughout Juventus Undici. This place will go beyond its core football identity and deliver a variety of content in order to create a curated anthology of football and Italian experiences.

    Juventus uniqueness. A new engaging way of learning about the story of Juventus and the team through memorabilia, documentation, posters, and card boxes placed throughout Juventus Undici. This place will go beyond its core football identity and deliver a variety of content in order to create a curated anthology of football and Italian experiences.

    Juventus Undici is the next place to be.

    If you are interested on how to open a Juventus Undici in your city please click the box below.

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