Year after year Juventus has been able to demonstrate a specific approach to sustainability that is composed of various elements, all capable of becoming a best practice in a sector that is still not very predisposed to facing this type of subject. At the same time, for sustainability to effectively give the Club returns, it is necessary that it create value for the company and for its stakeholders.
The phases that have contributed to the construction of this process range from everything that Juventus has done in terms of company sustainability to benchmarking the sector, from the identification of key subjects for the company to the definition of a materiality matrix, from the dialogue with internal stakeholders to the wide array of activities for involving external stakeholders, from the establishment of a sustainability committee to the preparation of many reports, from a more structured governance procedure to the definition of the Juventus Sustainability Model.
The Juventus Sustainability Report has a specific aim: to change our approach towards internal processes and daily decisions, supporting our business objectives. This report is and will always be an instrument of change capable of transparently telling everyone about our past and about our future.
Creating value and maintaining a trustworthy relationship with its stakeholders is a priority for Juventus. Through football, we wish to communicate a value system that can have all our stakeholders learn about us and that can provide us with the possibility to make ourselves stand out on a global level.