28 January 2015
Juventus Football Club is delighted to announce that it has once again expanded its international reach by launching an official club website and social networking pages in Japanese.
With the Old Lady already bringing news to supporters all over the globe in Italian, English, Spanish and Indonesian on a daily basis, Japanese is now the fifth language that will allow the club to connect with fans from the Land of the Rising Sun.
The new web service, which also includes Facebook and Twitter accounts, gives Japanese-speaking supporters the opportunity to keep tabs on breaking developments, key features and exclusive content from the ever-growing Juventus world.
By bookmarking japanese.juventus.com, liking the official Facebook page and following the club Twitter feed @juventusfcjp, Japanese supporters can feel even closer to the action as their heroes strive to bring success on the pitch for fans far and wide.
Japan has always held a special place in the hearts of Juventus supporters due to Tokyo providing the venue for two Intercontinental Cup wins in 1985 and 1996. Furthermore, the Old Lady has introduced the Juventus Club Doc Japan initiative in recent years to provide the fanbase with a focal point for organising events.
In March 2014, upon the launch of the J-Lounge in Tokyo, president Andrea Agnelli spoke of the importance of tapping in to the foreign markets and developing the Juventus brand in Japan: “Our aim is to internationalise the Juventus brand. The passion shown towards our colours here has always been very strong, and Japan represents a very important market in the South East Pacific area.”
Last summer also saw a Juventus Legends XI head over to Japan for a charity fundraiser match in celebration of J League 1 outfit Vegalta Sendai’s 20th year as a professional football club.
A section of the money raised from August’s game, in which the Bianconeri ran out 5-4 winners, went towards aiding those families affected by the tsunami that devastated the country back in 2011.
Today's new announcement also ties in with the forthcoming opening of J-Lounge Kyushu in Fukuoka on Saturday 31 January, with the exclusive venue enabling Japanese Juventus supporters to unite and share their undying passion for the black and white stripes.
Click **here** to take a tour of the new website.
