25 October 2016
Juventus Football Club has today published its third Sustainability Report, the culmination of another year’s work in which the club further established itself on the international stage with its sustainable football business model.
Juventus has been fully committed to sustainability over the last three years, taking on feedback from both inside and outside the club to develop a clearly defined approach to sustainability and a detailed model to follow over the coming years.
The club has also made internal structural changes, creating an ad-hoc committee and a team of staff.
A research project into the overall environmental impact of a Serie A match at Juventus Stadium has been launched and the club has joined forces with UNESCO to publish a groundbreaking study on racism and discrimination in football, while continuing to work with UNESCO to harness the power of football as a means to promote core values like integration and education.
Once again this year, Juventus has outlined its work in a single publication, entitled Juventus: our vision of sustainability in the football industry. This document gives all stakeholders a clear overview of the value Juventus adds to the region.
The report opens with a message from president Andrea Agnelli and an explanation of the club’s sustainable approach, before dividing into two main sections.
The first, 'Match Day', deals with footballing matters and provides information and details on the first team, the club’s relationship with supporters and Juventus Stadium hospitality.
The second section, 'The Industry of Football', goes behind the scenes to explore management, economic performance, the importance of partnerships, the club’s commitment to youth development, media relations, the club’s green policy, its work in the local area, management of human resources and the latest news on retail.
The report was drafted in accordance with the Core option of Global Reporting Initiative’s G4 guidelines and was reviewed by an external company to ensure it is both transparent and comprehensive.
