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10 Jul 2013 - in: Sponsors

New away kit released

Juventus and Nike present the club’s second kit for the 2013/14 campaign. The elegant yellow shirt and blue shorts combine tradition with modernity

Juventus Football Club and Nike are delighted to present the team’s brand new away kit for the forthcoming 2013/14 season.

The elegant yellow shirt and blue shorts combo provides a fitting nod to the past, worn by Bianconeri legend and inspirational captain Gaetano Scirea when he lifted the Cup Winners’ Cup in Basel on 16 May 1984.

Whilst every effort has been made to keep with tradition – yellow and blue are also the colours associated with the city of Turin - this year’s new away kit is modern in appearance and features an impressive attention to detail.

The shirt collar, black and white in colour, bears an inscription of the club’s year of foundation, 1897, along with a Scudetto symbol to mark Juventus’ status as defending champions.

The shirt is complimented by blue shorts featuring a yellow swoosh on the left leg, while the socks match the shirt’s yellow colour.

Through extensive research, Nike is committed to producing merchandise designed to both enhance player performance and reduce the impact its operations have on the environment.

These principles are also applied to Juventus’ new kit. The shirt and shorts are both made from 100% recycled polyester, with each kit removing 13 plastic bottles from landfills, reducing energy consumption by 30% compared to manufacturing virgin polyester.

The new away shirt, which goes on sale tomorrow, can be purchased from all official Nike Stores and Juventus Stores.