Name: Maurizio
Surname: Scanavino
Role: Chief Executive Officer
Nationality: Italian
Maurizio Scanavino is Chief Executive Officer of Juventus
Born in 1973, he graduated in Telecommunications Engineering from the Politecnico di Torino and has worked in various sectors (consulting, automotive, and publishing), gaining experience both in Italy and abroad.
After beginning his career at Accenture and later working in the development of digital services and e-commerce, in 2004 he joined the Fiat Group, contributing to the company’s relaunch under the leadership of Sergio Marchionne as Brand Promotion Director, with responsibility for marketing and communication for the Fiat, Alfa Romeo, and Lancia brands.
In 2007 he entered the publishing sector of the Group as Digital and Marketing Director of the publisher La Stampa, focusing in particular on product development, the digital portfolio, and M&A projects. Later, first as CEO and then as Chairman, he led the process that resulted in the creation of the GEDI Group, one of Europe’s leading publishing companies, where he worked to consolidate its position as Italy’s leader in the digital transformation of the publishing industry, also through corporate acquisitions and targeted investments.
As CEO of Juventus, his mission is to combine sporting success with sustainability, in line with the club’s great tradition.