A magnificent year for J-Museum

If Juventus bounce buoyantly into 2014 after racking up a wealth of enviable stats over the past year, J-Museum can boast a mightily impressive figure of its own: 160,000 people took a stroll down the Bianconeri's official 'memory lane' in 2013. A regular flow of fans and curious neutrals over the course of the last 12 months which swelled to form a gush of guests over the festive period, as 7,800 people came through the museum's doors between 21 December and 2 January.

Since J-Museum opened on 16 May 2012, 260,000 visitors have passed through the turnstiles and 65% have opted to tie in their visit with a Stadium Tour. These numbers are not only a source of pride: they prove that Juventus and its remarkable history constitute an increasingly important tourist attraction for Turin.