Juventus are consistently proving themselves ahead of the pack both on and off the field: after Blogmeter declared the club Italy’s social networking leaders at the end of January, the independent social media intelligence service has now published figures that show Juve once again on top in February.
The club’s activity on its official various social channels continues to go from strength to strength, with @juventusfc gaining the most new followers in Italy over the course of the month (46,254), as well as topping the rankings in terms of engagement.
In an achievement that reveals the full extent of the fans’ appreciation for the #LoveJu initiative, the most engaging tweet of the month in Italy was the photo that lifted the curtain on how the world’s first social-driven choreography had turned out.
— JuventusFC (@juventusfc) February 2, 2014
And it isn’t just Twitter that the black and white stripes stamped their mark on in February. Juve also delivered the month’s most engaging Facebook post as the final whistle blew on the 3-1 Derby d’Italia victory over Inter, inspiring 2600 comments, 75800 likes and 35600 shares.