Juventus
    DESIGN

    The newly built 800sqm Megastore has been developed in order to create a place that would stand for more than a simple store. The goal is to be perceived as an innovative retail space which consistently represent the values of the club and at the same time may enhance the new brand identity. Every furniture, every single element was defined in order to get our fans proud and thrilled throughout the shopping experience.

    The newly built 800sqm Megastore has been developed as an innovative retail space which consistently represent the values of the club and at the same time may enhance the new brand identity.

    COLLECTION

    The new megastore facility allows a deeper and more functional displaying of more than 600 items now available. In addiction, this year we have integrated the Adidas and the licensing collection with more than 150 products which have been developed and produced directly by Juventus.

    A brand new book shop complete the experience. Fans can now pick from a selected black and white bibliography and a vast assortment of poster and memorabilia.

    The new megastore facility allows a deeper and more functional displaying of more than 600 items now available.A brand new book shop complete the experience. Fans can now pick from a selected black and white bibliography and a vast assortment of poster and memorabilia.

    EVENTS

    A multifunctional space dedicated to all Juventus fans. The megastore has been studied to be turned into a perfect set for events. The general outfitting of the store can be adapted and personalized in order to create a dedicated environment for every occasion and festivity. In addiction don’t’ miss the chance to meet our idol! Every new Juventus players is regularly awaited by fans at the store for a meet & greet moment and for his clerk for a day session.

    A multifunctional space dedicated to all Juventus fans. The megastore has been studied to be turned into a perfect set for events. Every new Juventus players is regularly awaited by fans at the store for a meet & greet moment and for his clerk for a day session.

    SHOPPING EXPERIENCE

    Improving the shopping experience was the project main goal. That’s why a 4k megascreen, two state of the art transparent ledwalls and two self checkout totems have been installed to enhance every visit and make it an unforgettable moment.

    Although to live the store at its best every fan should try to be served by one of the ten heat press which in less than 2 minutes will personalized the iconic Juventus Jersey right on your watch.

    A 4k megascreen, two state of the art transparent ledwalls and two self checkout totems have been installed to enhance every visit and make it an unforgettable moment.

    Every fan should try to be served by one of the ten heat press which in less than 2 minutes will personalized the iconic Juventus Jersey right on your watch.

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