Name: Kerstin
Surname: Lutz
Role: Independent Director
Nationality: Swiss
Kerstin holds a Master's degree in Sports Management/Administration from Georgia State University in Atlanta.
She is a sports executive with 25 years of experience and proven skills in strategic planning and management of all phases of marketing in the international sports landscape. As part of TEAM MARKETING AG, she has held positions of responsibility in various projects involving the marketing of UEFA events and competitions, including the UEFA Champions League.
She is currently CEO of Billie Jean King Cup Limited, the joint venture between the International Tennis Federation and TWG Global for the marketing of the Billie Jean King Cup, and is an Advisory Board Member of Sponsor.online.
