Juventus Football Club announces an official partnership with KJC, one of Vietnam’s leading entertainment companies, marking a significant milestone in the club’s global expansion strategy. This collaboration underscores Juventus’ commitment to strengthening its presence in the Asian market — a region pivotal to the future of football. Through this partnership, Juventus will deepen its connection with Vietnamese fans, elevate brand recognition, and reinforce its position in this dynamic market. By joining forces with KJC, Juventus aims to deliver engaging experiences and foster a vibrant football culture throughout Vietnam. A KJC representative commented, “We are truly honoured to become an official regional partner of Juventus, one of the world’s most prestigious football clubs. Together, we aspire to launch meaningful initiatives and bring world-class football experiences to Vietnamese fans. Our shared values of professionalism, respect, and ambition will provide a strong foundation for sustainable growth for both organizations.” With over a decade of experience, KJC has established itself as a premier entertainment platform in Vietnam, reaching millions of users across Asia with high-quality, diverse, and frequently updated content. The partnership with KJC will enable the club to engage more deeply with Vietnamese supporters and introduce interactive activities that promote Italian football culture and the Juventus brand spirit in the market.
