09 October 2020
At the end of September, the Juventus Museum launched a path dedicated to those hard of hearing: an initiative that saw Juventus closely collaborate with the Italian National Deaf Organisation - Piedmont Regional Committee and the "Segni di Integrazione" cooperative, to translate the content of the museum into Italian Sign Language.
Thanks to the involvement of some deaf university students, 11 QR-Codes were produced positioned along the walls of the museum, which accompany visitors throughout the visit with videos made in Sign Language, visible using a smartphone.
Today, the visit took place at Juventus Museum and throughout the day, numerous groups of those hard of hearing trialled the new path, making Juventus Museum unique in both Italy and in Europe, for having such an initiative. In the morning, the President of the Juventus Museum, Paolo Garimberti received the ENS National President, Giuseppe Petrucci, and the President of the ENS Piedmont Regional Committee Antonio Iozzo.
"Visiting the Juventus Museum and knowing that I can do it using my language makes me feel at home: today I am in a place where I feel free and autonomous in communication, where everything is also made to measure for those hard of hearing - said Petrucci - I am very satisfied with the work that has been done here. the shirt I received as a gift has a value that goes beyond the sporting symbol. Having received it today, on the occasion of this great event of breaking down the barriers to communication, makes me very happy and proud. This is the only sports museum in Italy and Europe to have a path of this type and here Football will also speak the Italian Sign Language: it is called linguistic accessibility and I can firmly declare that this initiative is exactly what is foreseen by the UN Convention: of a person's right to use their mother tongue, the language they love and identify with. The language of football and sports has in general, always united all languages; this project was created from a national initiative, known as: Accessible Museums for Deaf People. I thank the Juventus Museum for having accepted the challenge and for having given the opportunity to a team of hard of hearing youngsters to be its protagonists. The development of those that are young and hard of hearing, their preparation and their experiences are a guarantee for our future and this is a great opportunity."