After five years of success in Turin, the Gioca con Me programme is set to be rolled out across five territories abroad, ensuring that the Bianconeri club’s community reach extends far beyond the walls of their home city.
Central to Juventus’ continued efforts towards fighting discrimination and fostering integration, this project represents just one part of the fruitful collaboration with UNESCO - a world leader in championing the values of culture and sports as a vehicle to achieve peace – sealed officially on 29 May 2014, when Andrea Agnelli and Irina Bokova, UNESCO Director–General, signed an ambitious and pioneering Partnership Agreement.
From September 2016, onwards throughout the remainder of the current season, Gioca con Me is set to be launched in five other J|Academy sites around the world. Specifically in Tunis - Tunisia, Beirut- Lebanon,
Lima - Peru, Guatemala City - Guatemala and Bogotá - Colombia, allowing more children than ever before to learn the Juventus way.
Gioca con Me enables a total of 60 youngsters, 12 per each location, between the ages of five and nine to train with Juventus Academies in their countries, completely free of charge. The project – which has been running in Turin since 2012 – aims to make it easier for young people, selected by their host institutions on the basis of good behaviour and results in the classroom, belonging to the more disadvantaged social classes to be able to practice sport. The project aims also to use football as a catalyst to promote a culture of respect, tolerance and social awareness.