When Juventus Women take to the field on Saturday afternoon in Vinovo to face the Pink Bari in the league, there will be a wonderful...and tasty addition to their jerseys.
Starting from this match, the Bianconere will have M&M's as a second sponsor on their shirt, present for all of the games that they will play in both the league and in the Coppa Italia.
The agreement further consolidates and expands the partnership signed last year with Mars, which has been renewed until 2021. It's a bond that shares the common ground of values, involving innovation and the promotion of talent, which Mars have historically been a part of, including gender diversity on an international scale.