It's called "Common Goal".
It is a project, created in 2017, which aims to address the major social challenges through concrete help from football.
And it was a footballer who thought up and started the project, Spain's Juan Mata. The idea is simple: those who are part of the world of football, whether they are players, managers or coaches, donate 1% of their salary to Common Goal, which collects funds and allocates them to projects, precisely the “Goals", in which the Movement has selected as areas of action, inspired by the 17 goals of sustainable development sanctioned by the United Nations. All this takes place through a list of Non-Governmental Organizations linked to the world of sport and in particular, football.
Giorgio Chiellini, our Captain, joined the project almost immediately since 2017, and a few days ago he welcomed another colleague, Juventus Women striker Eniola Aluko.