The Juventus Museum was once again confirmed as a very popular destination in the summer for Italians and tourists from all over the world, who made a pit off in the heart of the Allianz Stadium.
In the week of August, in fact, the Juventus Museum registered over 7 000 entries, of which more than half came from foreign visitors. It’s an influx that led to an increase in the number of tours during the week (70% of visitors also took part in the tour of the Allianz Stadium, with as many as 13 departures per day), with the busiest day being Wednesday, 14 August.
These numbers, once again, underline the strong passion for the Museum. These figures are also in line with last year's record, when the post-announcement ‘CR7 boom’ was recorded in the week of August.
After the success recorded at the end of last season, the Juventus Museum has therefore started the new season at its best, and it’s one which promises to be full of satisfactions.