Juventus and Save the Children: Education and Inclusion

SIDE BY SIDE WITH SAVE THE CHILDREN AND COMMITMENT TO THE LOCAL AREA

Juventus has held a strategic partnership with Save the Children since 2018, focused on supporting the welfare of new generations and combating educational inequalities.

The partnership is based on a common commitment to ensure quality educational opportunities for children and adolescents in economically and socially fragile conditions. This objective is pursued through a series of projects and activities that focus on the growth and social inclusion of young people.

THE 0-18 EDUCATIONAL HUB, PUNTO LUCE AND SPAZIO MAMME

One of the most significant examples of this collaboration is the 0-18 Educational Hub opened in 2022 inside the Punto Luce [Point of Light] in the Vallette district of Turin, 800 metres from the Allianz Stadium. ‘Punti Luce’ are educational spaces promoted by Save the Children Italy; they are located in disadvantaged areas and work to offer children and adolescents educational and cultural opportunities.

Juventus’ support made it possible to upgrade and expand the Punto Luce, which now covers 1,000 square metres, offering support to children and families in economically and socially fragile conditions, who thus benefit from educational opportunities that are indispensable for their development, including: study support, the promotion of reading, art and music workshops, access to new technologies, sports and motor activities.

This center represents a fundamental point of reference for local families: children and teenagers (between the ages of 6 and 17) take part in the activities of the Educational Hub from January to June and regularly attend the summer camp at the end of the school year.

The Spazio Mamme [Mothers’ Space] that was initially a separate facility was also integrated as part of this project. Spazio Mamme is a Save the Children project that offers support to mothers and families (with children between 0 and 6 years old) in vulnerable situations. Mothers receive practical and psychological assistance in these centres, as well as participate in job training and orientation; they can also access support services for their children’s growth, such as paediatric counselling and childcare. The project aims to strengthen the role of mothers, promoting the well-being of children and their families.

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TOGETHER, TOWARDS NEW OPPORTUNITIES

In March 2022, Juventus and Save the Children renewed their partnership for a further three years of activities and services dedicated to the local community. Over the years, the Club has also supported the organisation in responding to emergencies, including in 2023, contributing to emergency relief, protection and psychosocial support projects for families and children affected by the earthquake in Türkiye.

Save the Children was also involved in “Together, a Black & White Show”, giving the audience the opportunity to support projects dedicated to families most at risk of poverty and social exclusion.

In August 2024, the Save the Children logo was added to the Men's and Women's First Team shirts, further raising the profile of the partnership.

Employees, fans and commercial partners were engaged and made aware of the initiative through information and fundraising stands at the Allianz Stadium, content displayed on the stadium's big screens and dedicated communications.

In June 2025, the partnership took on an international dimension during the Club World Cup tour, with awareness-raising and fundraising activities at the Juventus Villages in Toronto and Boston.

LISTEN, RESPOND, BUILD A FUTURE

During the 2025/2026 season, Juventus worked with Save the Children to develop a programme of initiatives focused particularly on growth, education and opportunities for younger generations.

The Juventus Museum became a space where children could express their emotions and give them meaning. Through dedicated educational workshops, children had the opportunity to explore their feelings, share them and gain a better understanding of themselves and others.

At the same time, Juventus promoted a digital skills training programme at the Juventus Creator Lab, aimed at young NEETs (Not in Education, Employment or Training) and young people with migrant backgrounds.

In terms of career guidance and access to employment, the Club established a dedicated pathway to access the recruitment process for stewarding roles at the Allianz Stadium, aimed at vulnerable young people involved in educational programmes run by Punto Luce and local partner organisations.

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